Una curatela di Flavio Scaloni, Gallery Manager presso Galerie Lo Scalo – The colour orange holds a dynamic and multifaceted power in art, evoking a range of strong emotions and associations. Situated between the fiery energy of red and the cheerful optimism of yellow, orange symbolizes creativity, enthusiasm, and vitality. It can also represent the warmth of a sunset, the vibrancy of a harvest, or a sense of radical, non-conformist energy. Psychologically, orange is known to be stimulating and uplifting, making it a powerful tool for artists to command attention and convey a sense of passion. In the 20th century, the use of orange became increasingly bold and symbolic. The abstract expressionist Mark Rothko used monumental blocks of orange to create luminous, spiritual paintings that envelop the viewer, as seen in his iconic work, Orange and Yellow (1956). The Pop Artist Andy Warhol famously used bright orange for his silkscreen portraits, such as his portrait of Mao, to infuse a subject with a commercial, graphic energy. In photography, the American photographer William Eggleston pioneered the use of colour photography, elevating the mundane to fine art. His vibrant, saturated images, such as Memphis (1970) which features a vivid orange ceiling, are a masterclass in how a single colour can define a mood and transform a scene.