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In Pigs, the animal figure becomes a lens through which to observe the relationship between desire, consumption, and power. The pig, an ancient symbol of excess and voracity, appears here as an ambiguous presence: familiar and at the same time uncanny.
The work suggests how the logic of consumption can permeate every level of contemporary life, transforming bodies, desires, and relationships into something to be used and consumed. The image doesn't… offer an answer, but it raises a troubling question about who observes and who is observed, who consumes and who ends up being consumed.
As with other works in the Haeretica series, a QR code accompanies the work and activates an AI-powered chatbot with which the viewer can interact. The interpretations gathered during exhibitions and public meetings are recorded, transforming the work into a living archive of meanings.
Federica Rodella uses collage, artificial intelligence, and digital post-production, drawing on a background in philosophy and creative writing for film. She experiments with a hybrid language, layering visual fragments and allowing for machine-generated randomness; her dreamlike and symbolic style questions the control over the image. Her works convey a productive unease, raising questions about identity, power, and humanity in the age of automated images, always keeping the question alive rather than offering definitive answers.